INSIGHT #1  Keep Things Fun.

If there’s one thing we all know, work is not supposed to be fun. Or is it?

According to a recent study by research firm Rare, fun is a key loyalty driver in the consumer market, with nearly 56% of shoppers listing it as a high priority for loyalty. So keep it fun, keep perspective, be light-hearted and smile. This mentality will rub off on your customers, and your bottom line.

Here’s the importance of fun as a loyalty driver and how it breaks down by generation:

 

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